Yoast SEO Tools Bulk Editor is the best way how to change titles and descriptions FAST!
This is included in the free version of Yoast. Yay!
Also known as “META TAGS”, every SEO expert in the world knows how to add META tags but most don’t know how to change them in bulk.
Yoast is by far the best way to change META tags in bulk.
SEO audits always discover META errors…
They will also warn you about “missing META tags” or “duplicate META tags”…
Heck, sometimes you just need to refresh your titles and descriptions to something more enticing aka clickbait.
Instead of going into each and every blog post and page to fix the problem… (spending hours) There’s a faster way to make edits.
Why Would I want to update my meta titles and descriptions?
This is a fantastic element to put to the test. For instance, if you find that your blog post isn’t generating many clicks, consider experimenting with a more compelling title and description. You can incorporate persuasive sales copy that resonates with your target audience. Additionally, if your title contains a previous year, it might be time to update it to reflect the current year, giving your content a fresh and current appearance. These tweaks can be effective in improving the performance and relevance of your content.
So How do I quickly change my Meta Titles and Descriptions?
Allow me to introduce you to a free solution. If you have the famous free YOAST SEO plugin, you already have this META tag tool. However, most people have not discovered this feature when using the plug-in. It’s the quickest way to add/update your meta titles and descriptions all listed accordingly.
Yes, you could open up each page or blog post and edit the meta tags one by one. You could scroll down to the Yoast plugin and make the edits there.
I will say one thing I noticed about Yoast’s bulk editor, sometime it does not save all the new titles or descriptions you just made when you hit “save” or “save all”
Here’s how you can manually go into Yoast and change each meta title and description. It may take a little longer to do but, you’ll be able to make sure your title and description is the perfect length. Second, you can make sure you’re adding your keywords into the meta title and descriptions. Simply click on the preview to make it become editable down below.
I have the ULTIMATE 2021 blog post promotion checklist for you right here!
Here’s a bunch of unique ways to promote your new blog post that nobody talks about.
Alright, you just hit that “Publish” button on your blog post, now what?!
Hey, you need to promote your blog post whether it’s free promotion or paid promotion! That’s what!
Blog Post Promotion Checklist
Pre-Publication Tasks
Optimize title for SEO and engagement
Write compelling meta description (150-160 characters)
Include relevant internal and external links
Add alt text to all images
Check content readability and formatting
Insert relevant calls-to-action (CTAs)
Prepare social media versions of featured images
Create 3-5 engaging social media snippets from the content
Set up UTM tracking parameters
Day of Publication
Social Media
Share on primary social platforms
LinkedIn (best for B2B)
Twitter/X (include relevant hashtags)
Facebook (consider groups)
Instagram (if visual content available)
Pin to profile if flagship content
Schedule follow-up posts for different time zones
Email Marketing
Send to email subscribers
Segment audience if necessary
Create snippet for email newsletter
Prepare email subject line variants for A/B testing
Content Distribution
Submit to relevant content aggregators
Share in industry-specific forums
Post on Medium (if part of content strategy)
Share on relevant subreddits
Add to content curation platforms
First Week After Publication
Respond to comments and engagement
Monitor social shares and engagement
Reach out to influencers mentioned
Share in relevant online communities
Create and share quote graphics
Repurpose content into different formats
Infographic
Short video
Slideshow
Podcast episode
Long-term Promotion
Schedule periodic reshares
Update content as needed
Monitor backlinks
Track performance metrics
Page views
Time on page
Bounce rate
Social shares
Conversions
Consider paid promotion if performing well
Include in roundup posts
Reference in future related content
Optional Advanced Tactics
Create Twitter thread summarizing key points
Design Pinterest-optimized images
Record audio version
Create YouTube video
Translate into other languages
Develop case study from results
Create downloadable resource
Host webinar expanding on topic
Measurement & Analysis
Set up tracking dashboard
Document promotion results
Note which channels performed best
Analyze audience feedback
Plan improvements for next post
Why Do I need to promote my blog post?
Your blog post needs to be promoted to rank well in search results. PERIOD. If you don’t promote your blog post, it may lay dormant and undiscovered for a long period of time. Promoting your blog post helps create buzz that there’s something new and exciting people should be reading!
It’s the fastest way to get traffic to your new blog post
It may take time before you see your blog post indexed by Google’s search results
The fastest way to start earning backlinks on your new blog post (you need backlinks)
Not promoting your new blog post is the number one mistake I see rookie bloggers make.
The days of “post and pray” are long gone. With so much competition out there, you HAVE to promote your blog posts. Don’t worry, you can promote your blog posts for free, I’ll show you the free options and the paid methods you can spend $5 on OK?! If you follow this easy blog post promotion checklist. This is what I use for clients after I publish a blog post and it works.
Do you have a Shopify store? You can use this checklist for new store products + add these Shopify SEO Tips
Follow along with my 2021 Blog Post Promotion Checklist:
Post On Social Media Multiple times!
I know you’re tired of hearing you should post your new blog post on social media, but it’s true. Here’s some extras nobody talks about. You can use a service like meetedgar or buffer to automate your social media. Side note on meetedgar, I like that you can add a post with different titles and automatically reshare at random. The beauty of adding this automation is first, you’ll look like you’re constantly updating with fresh content. Second, you’re giving your content a second chance to be discovered. Third, you’re giving your content a Google social ranking signal that it’s being shared on social media. Hopefully, your post will gain likes and shares. If it does, Google will help increase your rankings.
Pick 5 items on this Blog Promo Checklist:
Pinterest: Make sure you create a custom image to share on Pinterest that has a text headline that solves a problem. Use Canva to create it!
Twitter: Post your link with a photo and some relevant hashtags.
Facebook Fan Page: Post your link with a photo and great headline.
Personal Facebook Account: Share the post from your fan page onto your personal FB account.
Facebook PAID: Boost your post on your FB fan page for $5 and retarget people that liked/interacted with your post.
LinkedIn: Post your link with a photo and great headline.
Reddit: Find a subreddit where you can post. You may need karma points before you can do this.
Instagram: Share this blog post link in your story if you’re able. (have large enough following)
Instagram bio link: Share your latest post in your bio with a https://linktr.ee/ link. (you can have multiple links this way!)
YouTube: That’s right Use a free program like Lumen5 to generate a video from your blog post. Publish on YouTube with a link to your post!
Ask your friends on social media to share your post.
Podcast: Create a new podcast on your blog post since you will already know what to say! Embed the podcast into your web page so people can listen to your new blog post instead of read. This will also increase the dwell time on your page! A Google ranking signal.
I know this an overwhelming ULTIMATE list of FREE ways to promote your blog post. So feel free to pick a few to start with. You don’t have to do every item on this checklist. In fact, it’s good to just concentrate on a few instead of stress yourself out over promoting your new blog post. This post is sole intended to show you a huge checklist of ways to promote your blog post that you’ve never seen anyone talk about.
Email
If you have an email list set up or just want to send out to your friends/family, do it!
Use your free Mailchimp account to automate a new blog post to your subscribers each time you publish a new post! Grab your RSS feed. Piece of cake.
Add your blog post to your email signature. It’s super cute and adds a personal touch of charm. The example below: (why am I so adorable?) LOL
Internal Links
Got popular blog posts already? Add an internal link on the popular blog posts back to your new blog post. This gives a little “link juice” to you new post.
Add internal links on your new blog post to other related posts. This will help your CTR (clickthrough rate)
Part of off-page SEO, you need links pointing to your blog post. You need backlinks from high domain authority websites to pass link juice to your blog post. The bad news, nobody is going to want to link to your blog post if it’s not helpful. The good news, you can hire me to get links for you! If you know a lot of blog owners yourself, go ahead and shoot them an email asking for a link.
Add your new blog post to web 2.0 sites. You can simply copy and paste your blog post into Medium.com as long as you use a canonical link. This will help you gain backlinks to the post as well as gain traffic to your blog post from these high traffic websites. For example on LinkedIn, leave out a last tip and make the user have to click on a link to your blog post for the final details.
Sometimes, a super long blog post can be better as a visual. Get an infographic created for your new blog post and share it to an infographic directory. This will gain you backlinks, as well as traffic.
Big thanks for checking out my blog post promotion checklist.There’s so many benefits to promoting your blog post that I’ve covered here. If you’re not promoting your blog posts, you’re missing out on a HUGE element called online marketing and off-page SEO.
Many small business owners think that if you post fresh blog posts regularly, that’s all you need to succeed with Google. While it’s beneficial to post regularly and on a schedule, it’s not enough.
Thank you so much for reading my latest blog post. If this helped you, I’d greatly appreciate it if you share it! (as mentioned above LOL)
Finally, a list of SEO friendly directory websites for instant backlinks!
Got ZERO Backlinks? This List of Backlink Opportunities is for You!
This directory list is ideal for new websites aiming to establish trust with Google, particularly if you operate a small local business. Rest assured, this approach is a safe and ethical white hat link-building strategy for your website. It can contribute significantly to enhancing your website’s credibility and visibility in search engine rankings.
If you have a new website that’s still in the “Google sandbox” (not indexed yet) you don’t want to be aggressive with building anchor rich backlinks.
That could flag your website as spammy! I recommend you wait a few months before slowly getting “money keywords” as anchor text. Be patient when adding new links, quality backlinks pointing towards your “money site” is far better than low quality / spammy links.
You want natural, high authoritative (high DA), quality backlinks for your website’s SEO foundation as all SEO experts want for their back-link building strategies.
More High DA business citations = more quality backlinks pointing to your website
More QUALITY backlinks pointing to your website means a higher domain authority
You need Domain Authority
Yes, you do need great backlinks from a diverse and high number of domains. Don’t believe me? Go to google search and check out the top-ranking websites’ backlink profile. The top search results usually have the highest amount of quality backlinks and domain authority.
That being said, if you’re trying to rank for keywords while you have low domain authority, chances are simply put – you most likely have a low probability for ranking on the first page of Google search results.
When you add your “NAP” to the directories, you want to make sure you select the right city and business category. Some directories may not have your specific industry available but that’s OK. Just select as close as you can. As long as you have your “NAP”, you’re OK.
Ideally, you want to make sure you’re getting directories for your niche business AND the City your business is located. (BIG thanks to https://chrispalmermarketing.com I learned this tip from this SEO guru)
Here’s how you can search for specific directories in Google: “allintext: directory plumbing San Diego”
Yes, they will give you a small and very specific list of directories.
Are you ready for the BIG list of SEO friendly directory websites?
Have this list of things ready in a text document and folder labeled “Directory Backlink Campaign” It just helps because you won’t be making all these backlinks in a day. You’ll most likely want to spread out gaining these new backlinks dripped to your website through a few months.
Make sure you keep a record of the username and password you use to set up these directories because if your business moves or changes the website, etc, you need to update it everywhere! Below is a list of items you need in order for your directory submissions. Some directories don’t need all these items, but it’ good to be prepared because some give you these opportunities.
Most of all, you want to keep your information consistent!
Here’s what you’ll need for your directory citations:
A high-quality image of your logo
A few images of your business or service images/products/menu items
Short business description
Make sure you have a consistent URL such as “https://www.yoursite.com or yoursite.com”
Phone number
Email address
Consistent address
Consistent wording for your business “Buckboards BBQ & Brew or Buckboards Barbecue and Brew”
Any social media account usernames/addresses
Access to your business phone/email if some listings need verification
Be on the lookout for these directory listing opportunitiesHere’s an example screenshot what the fields look like for entering your business information
I hope this massive list of backlink directories does not intimidate you.
Take your time and grow your citations slowly aka drip them. If you have SEO clients. These links may take a while for Google to crawl and discover. It’s best to let Google naturally discover them. And if you’ve got links still on your mind, don’t forget to give your internal links an SEO boost.
ATTN: Shopify store owners – Don’t forget to add these directory backlinks to your eCommerce store. + add these Shopify SEO tips.
PS: Guess what? Your Youtube videos need backlinks too! Follow my Youtube SEO tips here.
If you’re looking for an SEO expert that can submit your “NAP” across the web, contact me!
Thanks for reading my SEO friendly directory websites list. You know what would make my day? If you shared this blog post.
Follow these EASY 5 Tips to Improve Your Website’s SEO. (BOOST website traffic)
Interested in increasing your SEO rankings for free?
By implementing these website improvements, you can expect a significant surge in traffic within approximately 30 days.
What makes this strategy even better is that it applies to all WordPress blogs. These recommendations are particularly crucial for business owners looking to generate more leads and boost their online visibility. Don’t hesitate to take action and follow these tips to witness tangible improvements in your website’s SEO performance.
An Alt tag (Alternative text) is a descriptive label given to each image. Since Google can’t see the text on images or understand what the image is about, you need to describe the image in text. Alt tags help the Google bots “see” your image.
You’d be surprised how many websites do not give every image on their website an Alt tag. You can gain a competitive edge! It takes 3 seconds to type in an image label. Just as it helps to add supportive images to your blog post and service pages, it makes sense to label them so Google understands them too!
You can also be rewarded by Google since many people search in Google’s image search!
People may discover your content by clicking on photos from Google images.
Adding Alt tags is also helpful to users that use text-only web browsers. These are usually people that are visually imaged.
Since we’re talking about adding alt tags, might as well tell you how to add them!
It’s so EASY!
Here’s how to add an Alt tag to an image in WordPress:
Go to “Media” > “Library” > Click on the image you want to add the Alt tag to > Add the descriptive text in the text box field labeled “Alt Text”
Add Properly Named Internal Links
The days of adding links on your such as “click here” are long gone!
There are zero SEO benefits when you add a link that does not describe the content of the linked page.
Many people simply think blogging frequently will boost your SEO, while it’s part of the equation, you need backlinks and social shares.
Actually, you should spend as much time promoting each blog post as you did writing each blog post!
There’s an easy way to get backlinks and an easier way how to get social shares.
The first is by creating an infographic for each blog post and submitting each infographic to a FREE infographic directory.
Second, you can schedule your blog posts to be shared continuously by using a service called Meet Edgar. It’s amazing, and Here’s my Meet Edgar review. (not sponsored)
Speaking of backlinks, you also need backlinks to your Youtube videos. That’s right! Check out my Youtube Advanced SEO Tips here.
Thanks for reading my awesome and effective SEO tips.
I understand these SEO tips can take time to do and if you’re working for a small business, time is money!
It can be difficult to convince the owner of a business to invest either time or money into SEO services or time in allocating an employee to do SEO.
One effective strategy is to post your infographics on various submission sites to acquire backlinks to your blog post or website.
What’s even better is that these backlinks tend to get indexed rapidly, contributing to a swift increase in your website’s domain authority.
Even if you only have a single infographic on your website, you can still submit it to numerous high Domain Authority (DA) domains to gain backlinks. Many of these websites fall under the category of blog 2.0 sites, where you can further benefit by registering your brand and creating a profile that includes a backlink to your primary domain.
Each infographic you submit will secure a backlink to your blog post. It’s worth noting that this list comprises many DO FOLLOW backlinks, which effectively pass link juice to your website. This strategy can significantly enhance your website’s SEO and visibility.
Some of the websites on this Infographic Submission List require you to enter 150 words of an original paragraph with your free submission, along with waiting a few days to hear back if your infographic is accepted. The first 9 websites listed below are super easy to gain a backlink for your infographic. The rest take a while to process but can be worth wait.
Hello to all the new bloggers out there! I’ve put together this straightforward SEO blog post checklist designed especially for beginners.
By adhering to this SEO checklist, you’re already on the right track even before you begin crafting your inaugural blog post.
I recommend bookmarking this page and referring to it each time you create a new blog post, until you’ve become proficient in these SEO blog post techniques.
It’s important to understand that conducting some SEO research is akin to constructing a blueprint. It provides your blog post’s SEO with a robust and reliable foundation for success.
While some bloggers may simply write lengthy posts and hope for the best in terms of ranking, following this checklist will ensure you’re taking deliberate steps to optimize your content for search engines and improve your chances of visibility and success.
If you have a new site with low domain authority, you will want to go after low competition keywords. The low competition keywords may have a lower monthly search volume, but if you’re a newbie website this will be what you’re most likely to rank for. This is something I have to stress to all new bloggers. If you have a new website without authority, you will not be able to compete with big-name retailers.
On the other hand, you don’t want to go after keywords that are not even being searched for!
Heck, it makes me mad when SEO agencies show a client a list of low volume keywords they rank #1 for.
Yes, you rank #1 for keywords nobody is using. You don’t want to waste time and good money on those SEO efforts! Feel free to reach out to me for a keyword consultation. I’m great at finding keywords that will help you rank!
Make sure you use sub-headlines to break up your content. This helps organize each section so people can skim your site easily. It also helps Google understand how in-depth you wrote your content.
Use bulleted lists or numbered lists. Your content will be enriched and may appear In featured snippets.
Add helpful images. Try an infographic or an image that communicates a subheading.
Make sure the quality is 100% and make sure your post is at least 800 words
I LOVE Ranking Small Businesses Higher in Google Search Results! My favorite moment is when my clients call me saying… “Jen, whatever you did to our website, we’re finally getting more calls and emails…THANK YOU!!!”