How Can Professional SEO Help My Business Succeed?

How Can Professional SEO Help My Business Succeed?

How Can Professional SEO Help My Business Succeed?

SEO Help My Business

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Professional SEO can help your business succeed by optimizing your website so that it is easily found by potential customers through search engines.

Good SEO will improve your website’s visibility, making it more likely for people to find you when they are searching for businesses like yours.

SEO is important because it optimizes your visibility online, which means more people will see your website and you will have a greater chance to provide your product or service. There are only 10 spots—that’s right, just 10—on a Google search page. So ask yourself, when you type in a Google search, how often do you venture off the first page onto the second, third, or twentieth page of the search results?

Chances are, you rarely have to because the first few options on that very first Google page contain the information you requested in your search query.

How SEO Works

SEO has everything to do with quantity and quality. The better your website is on both the back and front ends, the better traffic you will get, and the more search engines will increase your search rankings. Building SEO works by combining SEO elements using a data-driven approach. These factors include:

Keyword Analysis

Words are powerful, and certain words have the power to control your rankings online. Keywords can be single words or phrases that people frequently use to find what they are looking for. Keywords need to be researched and strategically placed in your content so that the quality of your content is high while still utilizing frequently searched words.

Keywords are one of the reasons why you need SEO for your business. Prospective customers will use certain words or phrases to search for a product or service. If your content contains those words and phrases used by customers, you will increase your visibility because you are providing the answers by specifically utilizing the appropriate keywords. The most effective SEO keywords will be those that are carefully researched and analyzed.

Backlink Building

Backlinks are elements on your website that link back to other credible, high-quality websites. Building backlinks improve your credibility because you are citing sources that are relevant to your area of expertise. For example, including current, trending events straight from their source can increase your credibility.

Backlink building should be done strategically so that your content does not get lost in a sea of other sources, which can be problematic. For example, plagiarism is taken very seriously and you do not want to present other people’s content as your own. Metric Marketing performs backlink cleanup if that is necessary for your site. Backlink building can absolutely enhance your SEO but it needs to be done carefully and ethically. Content Creation Content is where your SEO really comes to fruition Your content allows you to communicate directly with your audience of existing and prospective customers This is where keywords help build authority trust consistency engagement Strong content balances human side customer-driven business data analytics successful digital marketing

In conclusion, professional SEO can help optimize websites so they appear as one of the top ten results on a google search page. This is important because if potential customers cannot find a business through a simple google search then they may never find out about what services or products that company has to offer them Professional SEO combines many different elements such as keyword analysis and backlink building in order to create strong content which helps a business appear more credible and trustworthy To learn more about how professional SEO could benefit YOUR business click here!

Thinking of hiring professional SEO services?

You know you need to be doing SEO, but you don’t have the time or resources to do it yourself.
It’s hard enough to run your business and keep up with the latest trends, let alone try to figure out SEO on your own.

Jen Ruhman SEO can take care of all your monthly SEO needs so you can focus on what you’re good at – running your business. We’ll help you improve website traffic and organic search engine rankings so you can get more leads and sales from the web.

We’re an SEO company in San Diego, CA

I’m ranking well, so why am I not getting business from my site?

I’m ranking well, so why am I not getting business from my site?

I’m ranking well, so why am I not getting business from my site?

You’ve optimized your website for SEO. You’ve done your keyword research, you’ve built backlinks, and you’re regularly creating great content. So why aren’t you seeing an increase in business?

business from my site

9 out of 10 times -The answer could be that you’re not ranking in the right keywords.

The first step to understanding why you’re not getting business from your site is to understand how people are finding your site. The best way to do this is to use Google Analytics. Google Analytics is a free tool that allows you to track the traffic coming to your site. Once you’ve installed Google Analytics, you can view the keywords people are using to find your site.

If you’re not ranking for the right keywords, then you’re not going to get the traffic you want.

Make sure you’re targeting keywords that are relevant to your business and that people are actually searching for.

You can use a tool like Google AdWords Keyword Planner to research which keywords are most popular.

Once you’ve targeted the right keywords, it’s important to make sure your website is optimized for those keywords. This means using the keywords throughout your website, including in the title, in the meta tags, in the headings, and in the body of your content.

If you’re ranking well but not getting the business you want from your website, it could be because you’re not ranking in the right keywords. Use Google Analytics to track the traffic coming to your site and make sure you’re targeting popular keywords that are relevant to your business. Once you’ve targeted the right keywords, optimize your website for those keywords by using them throughout your website.

Why You Might Not Be Getting Business Even Though You’re Ranking Well

Blog Introduction: So you’ve been working on your SEO and it’s been paying off. You’re ranking higher than ever before in Google searches. But even though your site is getting more traffic, you’re not seeing a corresponding increase in business. Why could that be?

There are a few more potential explanations:

1. Your site isn’t mobile-friendly.

In today’s world, more people are using their smartphones to surf the web than ever before. So if your site isn’t optimized for mobile devices, you could be losing out on a lot of potential customers. Make sure your site is responsive and can be easily viewed on a small screen.

2. Your site takes too long to load.

People are impatient creatures, and if they have to wait more than a few seconds for your site to load, they’re likely to click away and look elsewhere. Use tools like Google’s PageSpeed Insights to see how quickly your site loads and make changes accordingly.

3. Your content isn’t relevant or interesting.

Just because you’re ranking well for certain keywords doesn’t mean people will want to read what you have to say. Make sure your content is well-written, informative, and engaging so people will actually stick around once they land on your site.

If you’re not getting the business you want from your website even though you’re ranking well, there could be a number of explanations. Perhaps your site isn’t mobile-friendly or it takes too long to load. Or maybe people just aren’t finding your content relevant or interesting enough to stick around. Whatever the reason, there are things you can do to fix the problem and start bringing in the business you deserve!

Do you want more website traffic?

SEO is the best way to get more website traffic. (let’s target the right keywords as mentioned above) By improving your website’s ranking on search engines, you can attract more people who are looking for what you have to offer. And that’s where Jen Ruhman SEO comes in – we can help improve your website’s SEO and get you the results you need.

Jen Ruhman SEO is an SEO Company San Diego trusts to deliver real results. We know that good SEO takes time and effort, but it’s worth it in the end. With our monthly services, you can relax and let us take care of everything for you. We’ll work hard to improve your website ranking so that you can start seeing results month after month.

Sign up for Jen Ruhman SEO today and see the difference we can make for your business!

What Is the Difference Between Local and National SEO?

What Is the Difference Between Local and National SEO?

What Is the Difference Between Local and National SEO?

What Is the Difference Between Local and National SEO?

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As a business owner, you may have heard of SEO and the importance of optimizing your website for search engine traffic. However, you may not be familiar with the differences between local and national SEO. They are both important for successful digital marketing, but each has its own unique benefits. Let’s take a look at what sets them apart.

Local SEO

Local SEO is all about optimizing your website to reach potential customers in your geographic area. It involves the use of keywords and phrases that target people who live near your business. For example, if you own a restaurant in Boston, Massachusetts, you would want to include keywords such as “Boston restaurant” and “restaurants near me” to increase your chances of reaching local customers. You should also list your business on Google My Business so that it shows up when people do local searches.

National SEO

National SEO focuses on targeting potential customers nationwide or even worldwide. This type of optimization requires different techniques than local SEO since it relies on more generic terms that can be found by anyone searching online no matter their location. For example, if you sell furniture online, you would want to use keyword phrases like “modern furniture” or “buy furniture online” instead of phrases like “Boston furniture store” which would only target local customers. It’s important to note that national campaigns require more resources than local campaigns because they target such a large audience base. Therefore, it’s important to consider which type of campaign best suits your needs before investing time and money into either one.

At its core, local and national SEO serve the same purpose—to optimize your website for search engine traffic—but they do so through different strategies and techniques. Local SEO targets potential customers in a specific geographic area while national SEO focuses on broader terms that can be found by anyone regardless of their location. It is important to understand both types of optimization before deciding which one is right for your business needs and goals. Ultimately, whichever strategy you choose should help drive more traffic to your website—and more traffic means more potential customers!

Are you looking for better online visibility?

Jen Ruhman SEO can help. As a local SEO company in San Diego and a leader in search engine optimization – I can get your website ranking higher in Google, Bing, and Yahoo. Higher search engine rankings mean more visitors to your website – and more customers for your business. Let Jen Ruhman SEO take care of getting you the results you need. Contact us today for a free consultation on how we can improve your online visibility.

SEO Benefits and Drawbacks

SEO Benefits and Drawbacks

The Pros and Cons of SEO

Search Engine Optimization, or “SEO” for short, is the process of improving the visibility and ranking of a website on search engines like Google and Bing. The higher your website appears on a search engine’s results page (SERP), the more likely people are to find and visit it.

SEO can be a powerful tool for driving traffic to your website, but it’s not without its drawbacks. In this blog post, we’ll take a look at some of the advantages and disadvantages of SEO so that you can make an informed decision about whether or not it’s right for your business.

Pros of SEO

1. Increased Traffic

One of the main advantages of SEO is that it can help to increase the amount of traffic that your website receives from search engines. By optimizing your site for relevant keywords and phrases, you can make it more likely that people who are searching for information related to your business will find your site.

2. Cost-Effective

Another major advantage of SEO is that it is generally more cost-effective than other forms of online marketing such as pay-per-click (PPC) advertising. While you will need to invest time and effort into optimizing your site for search engines, once you have achieved a good ranking, you will typically be able to maintain that position without having to continue to pay for ads.

3. Builds Credibility

In addition to helping you attract more visitors to your site, SEO can also help you to build credibility with potential customers. When people see that your site is ranking high for certain keywords, they will perceive your business as being more credible and trustworthy. This can lead to increased sales and conversions.

Cons of SEO

1. Takes Time

One of the biggest disadvantages of SEO is that it takes time for results to show up. Unlike PPC ads which can start generating leads almost immediately, it can often take months or even years to achieve a good ranking in organic search results. This can be frustrating for businesses that are eager to see results quickly.

2. Requires Constant Updating

In order to maintain a good ranking on search engines, it’s important to continuously update and improve your website. This means regularly publishing new content, optimizing existing pages, and keeping up with the latest algorithm changes. For businesses that don’t have the time or resources to commit to this type of ongoing work, SEO may not be the best option.

3. Can Be Competitive

Depending on your industry and target keywords, SEO can be quite competitive. If you’re going up against larger businesses with well-established websites, it can be difficult to achieve a top ranking. In these cases, other marketing strategies such as PPC might be more effective.

As you can see, there are both advantages and disadvantages to using SEO for your business website. It’s important to weigh these factors carefully before deciding whether or not this strategy is right for you. If you do decide to pursue SEO, remember that it takes time and effort to see results—but when done correctly, it can be an extremely effective way to drive traffic and increase sales for your business!

If you’re ready to work with the SEO experts, contact us today!

At, we put your business goals first and strategize a plan to help you get the targeted traffic you need for your website.

As a local trusted SEO company in San Diego, we can visit your business and add value starting today!

What is SEO in Digital Marketing?

What is SEO in Digital Marketing?

What is SEO in Digital Marketing

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What is SEO in Digital Marketing?

Search Engine Optimization, or “SEO” for short, is the practice of improving the visibility and ranking of a website on search engines like Google and Bing. The higher a website appears on these search engine results pages (SERPs), the more likely it is to receive organic traffic—that is, traffic from users who have found the site through a search rather than, say, through a direct link or advertisement.

While there are many different factors that contribute to a website’s ranking on SERPs—from the quality of its content to the number and quality of inbound links—SEO practitioners focus on two main areas: on-page optimization and off-page optimization.

On-page optimization refers to all of the SEO tactics that are employed directly on a website in order to improve its ranking. This includes things like optimizing title tags and meta descriptions, as well as ensuring that all of the website’s content is high-quality and keyword-rich.

Off-page optimization, on the other hand, refers to SEO tactics that are employed outside of a website in order to improve its ranking. The most common off-page SEO tactic is link building, which is the process of acquiring links from other websites back to your own. Link building helps to improve a website’s ranking because it signals to search engines that the site is popular and trustworthy.

SEO is an important part of digital marketing because it helps websites become more visible and rank higher on SERPs. There are two main types of SEO: on-page optimization and off-page optimization. On-page optimization refers to all of the SEO tactics that are employed directly on a website, while off-page optimization refers to SEO tactics that are employed outside of a website. Link building is the most common off-page SEO tactic and it involves acquiring links from other websites back to your own.

How Search Engines Work

Before we dive into the details of SEO, it’s important to understand how search engines like Google work. When you type a query into a search engine, it uses a complex algorithm to scour the internet for websites that match your query. This algorithm takes into account a variety of factors—including the relevancy of the website, the quality of the content, and how popular the site is—to determine which results to show you.

The goal of every search engine is to provide its users with the best possible results for their queries. That’s why it’s so important to make sure your website is optimized for search engines; if you can improve your visibility and ranking in SERPs, you’ll be more likely to attract interested visitors to your site. And that’s where SEO comes in.


Why Does SEO Matter for Your Business?

If you’re running a business in the digital age, then you know that having a strong online presence is essential to your success. But what does that mean, exactly? A big part of having a strong online presence is making sure that your website appears as high as possible in search engine results pages (SERPs). And that’s where SEO comes in.

SEO stands for search engine optimization. In short, it’s the process of making sure that your website is as visible and user-friendly as possible, with the goal of earning higher SERP rankings. But why does SEO matter? There are a few reasons:

For one thing, SEO can help you reach more potential customers. The higher your website ranks in SERP results, the more likely people are to click on it. And the more people that visit your website, the greater your chances of converting them into paying customers.

Additionally, SEO can help build trust and credibility for your business. People are more likely to trust a website that appears high up in SERP results than one that doesn’t, which means they’re also more likely to do business with it.

Finally, SEO can give you a competitive edge. If two businesses are selling similar products or services, the one with the better SEO is going to come out on top.

As you can see, there are plenty of good reasons to invest in SEO for your business. But what does that process look like? Let’s take a closer look.

How Does SEO Work?

The first step in any good SEO strategy is keyword research. This involves figuring out what words and phrases people are using to search for businesses like yours. Once you’ve done that, you can start incorporating those keywords into your website content—including your blog posts, product descriptions, and meta tags—in a way that sounds natural and user-friendly.

It’s also important to make sure that your website is easy for both users and search engine crawlers to navigate. That means having a well-organized site structure and clear, concise URLs. You should also make sure that all of your website’s pages are accessible from the home page; if they’re not, search engines may have trouble crawling them, which could hurt your rankings.

Finally, you need to focus on building backlinks—links from other websites back to yours. The more high-quality backlinks you have pointing to your site, the better; Google sees these links as votes of confidence, which boosts your rankings accordingly. Of course, not all backlinks are created equal; links from reputable sites carry more weight than those from lesser-known ones. So it’s important to focus on quality over quantity when it comes to building backlinks.

As you can see, there’s a lot that goes into SEO—but it’s well worth the effort for any business that wants to succeed online. By taking the time to research keywords, optimize your website content, and build backlinks, you can put yourself ahead of the competition and earn higher SERP rankings. And higher SERP rankings mean more potential customers coming through your door. So what are you waiting for? Start optimizing today!

Are you ready to rumble with SEO? 

To me, SEO is like training in the gym every day whether you feel like it or not. SEO is not easy, and it’s not fast nor easy and this is another reason people value and respect SEO. They respect a website that’s on the top of page one. They put in the work – they’re the top G. Just as you go to the gym relentlessly to get six-pack abs – if they were effortless to achieve – nobody would care about your six-pack abs. Am I wrong?!

Looking for an SEO company in San Diego?

If you’re looking for someone that’s constantly putting in the work to attain high rankings in Google, I’m the woman you’re looking for. My work ethic is unmatched. My clients will tell you this is a fact.

I run my very own SEO company in San Diego and work with business owners every day to achieve top-tier results. Don’t be scared, view my SEO prices and contact me today if you’re ready for greatness.



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