My Awesome SEO Blog

The Impact of Zero-Click Searches & How to Adapt Your Strategy

The Impact of Zero-Click Searches & How to Adapt Your Strategy

Let’s talk about something that’s changed the SEO game in a big way—zero-click searches. I’ve seen it affect many of my clients here at my SEO company in San Diego, and if you’re running a business or managing a website, this trend could be affecting you too—without...

The Importance of Call-to-Actions (CTAs) in SEO Content

The Importance of Call-to-Actions (CTAs) in SEO Content

As the owner of an SEO company in San Diego, I’ve seen firsthand how the right Call-to-Action (CTA) can make or break a website’s performance. It’s not just about getting visitors to your site—it’s about guiding them toward the next step. Whether it’s booking a call,...

Why Hyperlocal Content is Key for Ranking in San Diego

Why Hyperlocal Content is Key for Ranking in San Diego

Understanding Hyperlocal SEO and Its Impact on Rankings Hyperlocal SEO is the ultimate strategy for small businesses in San Diego looking to dominate their local search rankings. By targeting highly specific neighborhoods, streets, and even landmarks, businesses can...

Mobile-First Indexing: What It Means for San Diego Businesses

Mobile-First Indexing: What It Means for San Diego Businesses

Introduction to Mobile-First Indexing If you run a business in San Diego, your website is probably one of your most valuable marketing tools. But what if I told you that Google isn’t ranking your website based on your desktop version anymore? That’s right—Google now...

How to Get More San Diego Customers with Local SEO

How to Get More San Diego Customers with Local SEO

Running a business in San Diego? Your customers are searching for your services online. But if your website isn’t ranking, you’re missing out on sales. That’s where local SEO comes in. By optimizing your site for local search, you can outrank competitors, get more...

How San Diego Startups Can Use SEO to Scale

How San Diego Startups Can Use SEO to Scale

Scaling a startup in San Diego isn’t just about having the best product or service; it’s about getting found by the right audience. That’s where search engine optimization (SEO) comes in. As the owner of an SEO company here in San Diego, I’ve seen firsthand how local...

How AI is Changing SEO in San Diego: Strategies to Stay Ahead

How AI is Changing SEO in San Diego: Strategies to Stay Ahead

As someone who runs an SEO company in San Diego, I’ve seen firsthand how artificial intelligence (AI) is reshaping the SEO landscape. It’s exciting, but let’s be honest—it’s a little overwhelming too. Tools like ChatGPT and Bard (aka Gemini have revolutionized how we...

375 Local Citation Sites For Your Business

375 Local Citation Sites For Your Business

You need local citations for your business to help your SEO. So, I put together this FREE massive list of places online where you can get free local business citations. You can give this list to an employee to do or hire someone such as myself to knock this out for...

How to Explain SEO ROI to Stakeholders

How to Explain SEO ROI to Stakeholders

As the owner of an SEO company in San Diego, I’ve had my fair share of conversations with stakeholders who want to know: “How is SEO going to impact our bottom line?” It’s a fair question, and one I love answering because it shows they care about results. Explaining...

How to Generate Leads Through SEO in San Diego

How to Generate Leads Through SEO in San Diego

As the owner of an SEO company here in beautiful San Diego, I know firsthand how powerful search engine optimization can be for generating leads. Whether you’re a small local business or a larger enterprise, SEO has the potential to transform how you attract and...

Why SEO Is More Relevant Than Ever in 2025

Why SEO Is More Relevant Than Ever in 2025

In today’s digital landscape, SEO (Search Engine Optimization) is not just a buzzword—it’s a lifeline for businesses. I’ve seen firsthand, through my work with clients at Jen Ruhman SEO, how impactful a strong SEO strategy can be. In 2025, SEO is more crucial than...

Common Local SEO Mistakes San Diego Businesses Make

Common Local SEO Mistakes San Diego Businesses Make

As the owner of Jen Ruhman SEO, I’ve worked with countless San Diego businesses to improve their local SEO. While every business is unique, I’ve noticed that many companies—especially local ones—tend to make similar mistakes that hold them back from ranking higher on...